In April 2025, I participated in Royal Caribbean’s 10-day Ultimate Thrills competition. 

While the actual design prompt is under an NDA, I can share that 30+ teams participated. The top five teams were invited to the Miami HQ where we presented in front of three SVP’s to compete for 1st place. Me and my design partner ended up walking away in 1st place, which included a $4000 cash prize and a cruise on the inagural launch of Star of The Seas, the largest cruise ship in the world.

In our design, we focused on storytelling, cohesiveness, and bringing the Royal Caribbean brand to life. 

Check out this video from Royal Caribbean about the experience